Hallmark channel just completed its annual Christmas in July, so can the holiday shopping season be very far off? It’s summertime now, but only a … Read more about Plan Now for Your Holiday Season
The Importance of Personalization for Customer Experience
How would you react if you opened a marketing email addressed to “Dear shopper?” In this day and age, you’d wonder how healthy the company was to cut … Read more about The Importance of Personalization for Customer Experience
Christmas in July: Get Ready for the Real Thing
It seems that Christmas in July, sometimes called Half Christmas, started in a girls’ summer camp in North Carolina in 1933. The concept has become a … Read more about Christmas in July: Get Ready for the Real Thing
Plan Your Holiday Sales Strategies Now
Kiplinger forecasts that the child tax credit payments being sent to parents each month from July through December will support more consumer spending … Read more about Plan Your Holiday Sales Strategies Now
Holiday Sales Checklist
With the holiday shopping season underway (e.g., October 10 according to BRG, and Amazon Prime Day on October 13), small businesses should be sure to … Read more about Holiday Sales Checklist
Make Your Holiday Plans Now
Holiday sales are expected to grow, so be prepared If you’re planning to take a vacation or travel to see family at holiday time, it’s a good idea to … Read more about Make Your Holiday Plans Now
Successful Online Selling for the Holidays
The Rubicon Project reports* that buying continues to shift toward online and mobile venues, and that 22% of consumers won’t be making any in-store … Read more about Successful Online Selling for the Holidays
