Today is a day dedicated to supporting small businesses and communities—Shop Small®. According to Verizon’s 5th Annual State of Small Business Report, small businesses are expecting a little less in-store traffic and a little more online traffic this year, but 59% anticipate an increase in sales compared to last year. We’ll have to see what actually happens. If you are a merchant participating, you already know about Small Business Saturday. If you’re a consumer, support your local small businesses. View the Shop Small® Map. #IdeaoftheDay